Introduction
Over the years average page speed has been a key focus for a most successful business. But it has only got its mainstream importance ever since Google / Bing / DuckDuckGo has started penalising the slow page speeds. A lot of businesses are struggling to maintain the web presence they used to have or gain more because of long page load times. So in this article, I will go through a step-by-step process of improving page speed. But before we start fixing, let's identify what the problems are.
Current state
So there are multiple tools that can help you with this, but here are my favourite tools -Pingdom - https://www.pingdom.com/I have used Pingdom for years now and its very reliable and really helpful. It's free to do a quick assessment. It breaks down the speed and shows the issues. Really helpful.Google Developer Tools - https://developers.google.com/speed/pagespeed/insights/Again this is one of my favourites and have used this for a while. Lighthouse - https://developers.google.com/web/tools/lighthouseA new addition to Google arsenal but really really good. I prefer to use this tools in conjunction and make sure that I am covering all my basis.
Why should you improve?
Here is a tool by Google which show why this is so important.https://www.thinkwithgoogle.com/feature/testmysite/Also Google has published a great article on benchmarks -https://www.thinkwithgoogle.com/marketing-resources/data-measurement/mobile-page-speed-new-industry-benchmarks/
How to improve page speed?
$17
How does it work?
$18